This post from my friend Coach Steve-o at his blog is an absolute must read for trainers. It's about something near and dear to my heart – trueing up skills to what actually matters:
Making a difference for our clients
It's about how easy it is to get caught up in the wrong things. And how many trainers have a simple issue of focusing on the wrong things that gets in the way of being able to make the difference with their clients that they want.
If you're interested in making a bigger difference for you clients, read this:
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