There are two things you need to make sure of with protein:
1.) That you are eating enough protein
2.) That you are absorbing the protein you are eating
First, lets take a look at what happens if you don’t get enough protein
If you don’t get enough protein, you run the risk of losing muscle at the same rate you are losing fat.
That’s how you get skinny fat.
In fact, I started using the term “skinny fat” when I started getting lots of clients who only did cardio and didn’t eat enough protein. Even though their calories were right and their scale weight was low, they still didn’t look good because they had lost so much muscle.
You need to strength train, and you need to get enough protein. That’s how you get skinny and lean.
What if you don’t absorb the protein?
This has been a huge thing for me this year – realizing that just because you put it in your mouth, doesn’t mean you digest it and absorb it.
In fact, a lot of times, a lot of the protein you are eating is making no difference.
How Much Protein Do YOU Need?
I usually tell female clients to shoot for 100 grams of protein per day. Then we re-assess from there whether that’s more than they need, or (rarely) if it’s not enough.
For guys, we start with 0.75 grams of protein per pound of bodyweight, and re-assess from there. The standard 1 gram of protein per pound of bodyweight usually isn’t necessary when fat loss is the primary goal.
The way we re-assess is simple:
1.) At the end of every month, you should have lost fat (either by scale weight, or by body fat and/or measurements)
2.) At the end of every month, you should have maintained or gained muscle (by body fat percentage)
If you have lost muscle, then we up the protein intake.
Protein Powder is Easy, Which is Why Everyone Uses It
One of the easiest ways to add protein into the diet is with protein powder.
Most of my clients, all of the trainers I know, all of the fitness models and figure competitors I know use protein powder to up their protein intake.
The Best Protein Powder I’ve Ever Seen
For more than a year now, my great friends Joel Marion and Josh Bezoni have been working on a developing an ALL-NATURAL brand of premium nutritional supplements and food products called BioTrust Nutrition, including one of my favorite products EVER — a 100% all-natural, time-released protein blend that tastes absolutely amazing.
In fact, I have a protein shake every day and can honestly say that BioTrust Low Carb the best tasting, highest quality protein supplement I’ve ever seen. And although it does taste incredible, there are MANY reasons (beyond that) that allow me to give it my highest stamp of approval.
For starters, it’s 100% all natural. That means it contains no artificial sweeteners, colors, flavors, preservatives, or additives…at all. Instead, it’s naturally sweetened with stevia and a naturally sweet form of fiber called inulin that adds a sizable 4 grams of fiber per 25 grams of protein.
Next, BT Low Carb is Certified Hormone-Free, sourced from cows not treated with dangerous growth hormones like rBGH and rBST (not the case for 99% of all other protein products).
On top of that, it’s a true time-released blend of 4 different fast- and slow-acting proteins that provide your body with quality nutrition for up to 8 hours, without the insulin-spike associate with whey-protein-only products. That makes it a great choice for literally any time of day, even before bed (one of my favorite times to use it).
Lastly, and perhaps one of the coolest aspects of BioTrust Low Carb, is its use of a new breakthrough enzyme blend called ProHydrolase that has been shown to more than DOUBLE protein absorption over other products. In fact, it’s the only protein supplement on the market that has access to this enzyme blend currently…truly cutting-edge stuff!
That said, Joel & Josh are making it even more exciting for YOU, by throwing in a TON of extras with any BioTrust Low Carb order this week. Check this out…
1. You’ll get FREE SHIPPING on your entire order, no matter what you order or how much you order. Every single order gets free shipping.
2. When you grab 2 containers, they’ll give you a 3rd container of BioTrust Low Carb for FREE.
3. They’re also going to GIVE you a FREE BioTrust Blender Bottle with every single order this week. This portable, high-quality shaker bottle (with its patented wire-whisk ball) allows you mix BioTrust Low Carb smoothly no matter where you are. I use mine all the time…and you get one for free!
4. Joel is also going to GIVE you a free copy of his brand new book, The 7 Day Rapid Fat Loss Diet, which shows you how you can lose up to TEN pounds in just 7 short days (and keep it off!) with some brand new cutting-edge strategies. You can’t even buy this program anywhere right now, but they’re including it free with every order.
Get your supply of BioTrust Low Carb and ALL the bonuses right here:
==> BioTrust Low Carb + ALL Bonuses (this week only)
And perhaps the best part is that every order comes with a 1-YEAR 100% satisfaction-guarantee…that’s unheard of, but just goes to show the quality and service you can expect on a regular basis from Joel, Josh, and the folks at BioTrust.
I know you’ll love using BioTrust every day just like I do…be sure to grab yours today!
==> BioTrust Low Carb + ALL Bonuses (this week only)
Enjoy the results,
Josh
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